Joe Lycett: Comedian changes his name to Hugo Boss - BBC News
Happy news: Comedian Joe Lycett backs Boss Brewing vs Hugo Boss
Boss, that's no laughing matter: The new role may not suit comedian formerly known as Joe Lycett - The Economic Times
Joe Lycett changed his name to 'Hugo Boss' to protest against the company
Why Joe Lycett changed his name to Hugo Boss | HELLO!
Joe Lycett: Comedian reverts to his own name after trolling Hugo Boss
Comedian Joe Lycett changes his name to Hugo Boss in support of small businesses 'targeted' by fashion designer | UK News | Sky News
Hugo Boss responds to comedian Joe Lycett's name change: 'We do not oppose the free use of language' | London Evening Standard | Evening Standard
Joe Lycett: Comedian changes his name to Hugo Boss - BBC News
Comedian Joe Lycett changes name to Hugo Boss to protest brand's treatment of small businesses | CNN
Comedian Joe Lycett changes name to Hugo Boss in swipe at fashion house | Comedy | The Guardian
Joe Lycett protest: British comedian Joe Lycett changes name to Hugo Boss as a sign of protest - The Economic Times
Joe Lycett officially changes his name to Hugo Boss in protest against brand - Irish Mirror Online
Why Joe Lycett changed his name to Hugo Boss - Inside Birmingham comedian's fashion house feud - Birmingham Live
Comedian Joe Lycett legally changes his name to Hugo Boss
Comedian Joe Lycett Legally Changes His Name To Hugo Boss - UNILAD
Hugo Boss responds to Joe Lycett after he changed his name to Hugo Boss - Radio X
Joe Lycett changes name to Hugo Boss so man takes his name | Metro News
Comedian legally changes name to Hugo Boss – important lessons for brands - World Trademark Review
Comedian 'legally changes name to Hugo Boss' in trademark taunt - The Irish News
Hugo Boss, comedian? Fashion defends its brand till the struck of the gavel | MDS
Joe Lycett 'stands to make £1.5m' from Hugo Boss name change | Metro News
Comedian Joe Lycett changes name back from Hugo Boss - BBC News
Joe Lycett wins comedy award and thanks Liz Truss and Hugo Boss in acceptance speech - Mirror Online
Joe Lycett changes name to Hugo Boss in protest against fashion house | The Independent | The Independent
